What exactly is this site (and Soccer AM!) about?

Well i know that nearly everyone in the UK and Ireland know what Soccer AM is, but for those from another country or without a TV here is a short explanation

SoccerAM is a football based morning television show on a Saturday morning on Sky Sports with special guests with have included nearly everyone who is anyone, including Noel Gallagher, World Boxing Champ Ricky Hatton, Robbie Fowler (aka God), Celebrity Love Island star Young Lee Sharpe, Chelsea star Gudjohnson, Meatloaf (very eventful) and many many more!

The show is 3 hours long and started at 9am on a Saturday morning, they visit football stadiums before matches (with Chris Kamara and others). They interview top players and personalities, and they do gags about everything and anything. Oh and they show GOALS GOALS AND GOALS!

It includes sexy women who model a t-shirt with The Wheatsheaf on it. Other t-shirts that have appeared or do appear on the show are I HATE CARL t-shirt, Different Gravy, I Love Gravy, I Love DVDs etc etc.. all these things will seem very strange to someone who has never seen the show, but they are very popular in the shop to those who know! People have said to me to cut down on the advertisments on the left and right, but the merchandise is very popular! And the majority of SoccerAM fans are interesting in owning this type of merchandise.

This site is just a fansite, the show is hugely popular, it even got the word "bouncebackability" into the dicitonary (look it up!)!